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Hugh Yii

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Close to 30 years senior management experience in experiential & event marketing. Project led significant events such as the IMF World Bank Group Board of Governors Annual Meeting, P&G & Visa’s sponsorship of the Youth Olympic Games, Great Singapore Duck Race. Singapore Tourism Awards & PRISM awards receipient, as well as holder of a Guinness Book of World Records

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When Creatives meet Technology: The Future of Virtual Events

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Shifting traditionally immersive in-person experiences, performances and fashion shows to the virtual environment only within a few months was as challenging for our seasonsed creative directors and event planners. While the circumstances created many barriers towards designing a truly captivating attendee experience, it also opens up plentiful opportunities to engage your audience in different ways, different formats - challenging organisers to bring arts expression beyond physical limitations.

From more than 90 years of combined experiences in the events industry, Hugh, Daniel and Jeremiah would be sharing with you how they have overcome setbacks from the "New Normal" in the past 6 months, brought together the best of both worlds - creativity and technology - and created impactful events.

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2 SEP 2020

10:00 - 10:45

Main Stage


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Hugh Yii